
InterFrame.
Artwork Generation App in the Context of House Interior
Presented at.
KAIST Design Project, 2021
SLIDE︎︎︎ REPORT︎︎︎ VIDEO︎︎︎
Timeline
Apr - Jun 2021 (3 months)Team Project
- Yeeun Shin
- Byeongjin Kim
- Boram Kim
- Jonghak Choi
Deliverables
- AI-infused Data-driven Product
- Personalized Image Generation
- Mobile Prototype
Tools
Figma. Miro. Photoshop.Illustrator.User Study: Conjoint Analysis. Thematic analysis. Quantitative analysis
How can we create harmony?
If you want to hang artwork that suits your home, just take a photo of the interior space that expresses your style.
We propose a personalized service that creates core visual elements to meet the visual context.
In today's society, where there are so many various contexts reflecting individual tastes, this solution is valuable.
We propose a personalized service that creates core visual elements to meet the visual context.
In today's society, where there are so many various contexts reflecting individual tastes, this solution is valuable.
My Role
As Product Designer & UX Researcher,
I mainly contributed in ideation, concept development, user scenario design,
user study and result documentation and presentation.

Problem Definition
︎ Motivation
Artificial intelligence (AI) is advancing, offering personalized services to cater to individual preferences. Despite people's strong desire for consistent context, industries like fashion, interior, and graphics currently utilize AI for basic product analysis and recommendations.
Our goal is to evolve from recommendations to creation and tackle the challenge of constructing more effective feature-matching algorithms in the visual domain.

︎ Task Domain & Goal
We aim to develop a system generating a visual core element suitable for visual context.
In our project, the model leverages user interior design information to craft a collection of graphic artworks that blend seamlessly with the overall interior context.
︎ Target User


Approach

︎ Use-case Scenario

︎ Main Functions


︎ Lifecycle of Data

Proof of Concept: User Study
︎ Concept Validation

︎ User Study Methods

To prove our concept, we conducted a controllability test.
Based on our model, we provide 9 pictures of interfaces according to the color and selection of artwork described earlier. The participants were required to score on a 10-point Likert scale how satisfying each stimulus was. The order was randomized. Subsequently, participants saw all stimuli and were asked to rank each. Finally, we ask why they rated applications low or high and comments on the application.
47 millennials joined the survey. Their average age was 25.40 years (SD = 3.73).
Based on our model, we provide 9 pictures of interfaces according to the color and selection of artwork described earlier. The participants were required to score on a 10-point Likert scale how satisfying each stimulus was. The order was randomized. Subsequently, participants saw all stimuli and were asked to rank each. Finally, we ask why they rated applications low or high and comments on the application.
47 millennials joined the survey. Their average age was 25.40 years (SD = 3.73).
︎ Result & Insights



Overall, on the Likert Scale and Hierarchical Scale, satisfaction is high when participants can choose a color in the form of a list and see both styles of artwork. A more specific trend is revealed by conjoint analysis as follows. (More results on report)
︎ Design Direction
The appropriate level of controllability is important.
But, if it is impossible, it is better for AI to select everything rather than give vaguely. In other words, when only a few options must be displayed, giving users no choice may provide greater satisfaction.
Creating results based on user preferences leads to high satisfaction.
To meet personal preferences, use AI to collect data, allow users to adjust some parameters, or provide a wide range of results.
Should offer Preview
Preview should be included; Users would like to see applied.
Discussion
︎ Scalability of Concept
As a new way to create harmony in a visual-to-visual domain, we propose our method for generating visual results with extracted parameters from visual inputs.
- This concept requires much less time than AI-enabled tasks and can result in a more affordable core element.
- It can be used without pre-stacked data is a significant benefit.
- It may also be useful in cases other than interior design. We predicted that this concept would be potentially applicable in the following examples:

︎Take-Away Messages
Simpler solution based on user preference
We can provide aesthetic satisfaction by meeting users' needs to display artworks that match the interior with spatial and economic efficiency. Of course, dealing with this issue was not just a matter of harmony. In design, especially decorating the personal spaces, the most significant variable was users' preference, which was also clearly revealed in user tests. In this respect, even during our team's initial concept development stage, machine learning models with user data were naturally presented as the most appropriate solution. However, we used a simpler method based on the premise that the interior will basically reflect users' tastes and preferences.
Importance of interaction
Generating beautiful artwork is important, but interaction is the most important aspect of creating an application using this model. Giving users suitable controllability aids in the generation of results that users can be satisfied with, as well as changing the user's contentment with the model. To deliver the most pleasant user experience, additional user research and trials about controllability with more details should be conducted prior to producing actual apps with the model.